Augie's Quest

Augie's Quest

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What happens to qorphanq diseases that aren't big enough profit centers for the pharmaceutical industry or get caught in the web of government funding and academic research? Augie Nieto found out in the spring of 2005: At forty-seven years old he was diagnosed with ALS. Devastated, Augie struggled with depression and attempted suicide. When he awoke from a coma, with friends and family surrounding him, his sense of faith and mission were renewed. Fast-forward one year: Augie and his wife, Lynne, were profiled as qReal Heroesq on the Today show. Their determination to beat the disease had already led to major overhauls in the way ALS research was conducted. In partnership with the Muscular Dystrophy Association, Augie had set up a foundation and lab to coordinate and oversee ALS research and testing across the globe. By centralizing operations and championing an entrepreneurial approach to medical research, Augie and his team accomplished remarkable results in less than two years. Part inspiration, part business innovation, Augie's Quest illustrates how one person can make a meaningful difference. Praise for Augie Nieto: George H. W. Bush, former U.S. president: qYour contributions to the fitness industry are well known, and your dedication an inspiration.q Lance Armstrong, seven-time qLe Tour de Franceq champion: qI think it says a lot about Augie, the fact that everybody came together regardless of whether or not it's for competing gyms or competing companies that make equipment. They all say, this is one of our own; this is a guy who's committed his life to our industry and has been dealt a serious blow. We're going to be there for him, we're going to say, we're here for you and we're part of the Quest.q Arnold Schwarzenegger, governor of California: qYour success has been incredible. But you are so much more than just a successful businessman. You are the greatest husband, a great father, and a terrific friend. So, Ron Hemelgarn, the owner and operator of a string of health clubs in the Midwest , was one of Augiea#39;s first customers. In the early 1980s, ... I was pretty upset, and I had Augie come out to my office in Toledo. I said, Augie, this is ... I opened it up, and herea#39;s a handlebar and a seat, different tools for adjustments, different things anbsp;...

Title:Augie's Quest
Author: Augie Nieto, T.R. Pearson
Publisher:Bloomsbury Publishing USA - 2011-01-15

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