Research Methods for Business Students

Research Methods for Business Students

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Using real-life case studies and written with a student-centred approach, this 5th edition provides students with the necessary knowledge and skills to enable them to undertake a piece of business research making the best use of IT where appropriate.Structured observation, of the type most frequently associated with organisation and methods (Oaamp;M) research, and structured ... A credit card is the most common method of payment for online purchases made by Indians with 84 per cent opting for that payment ... Turkish online shoppers (who represent the economic elite in that country) topped global rankings for credit card usage (91 per cent) for online anbsp;...

Title:Research Methods for Business Students
Author: Mark Saunders, Philip Lewis, Adrian Thornhill
Publisher:Pearson Education - 2009

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