Strategies for Growth

Strategies for Growth

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Every organizationA‘small or large, managed professionally or by a familyA‘wants to grow. Strategies for Growth explores the different expansion strategies companies adopt, and the management and marketing challenges they face along the way. Amply illustrated with business experiences from the Indian contextA‘such as those of Bharti Airtel, Amul, GE, Infosys, Compaq, and HPA‘this book tells you all you need to know to make the best decision for your company. The IIM Ahmedabad Business Books bring key issues in management and business to a general audience. With a wealth of information and illustrations from contemporary Indian businesses, these non-academic and user-friendly books from the faculty of IIM Ahmedabad are essential corporate reading.GE Money Bank was established about thirtya#39;five years ago, and is in the business of providing finance to individuals for cars and other vehicles: insurance , credit cards, and savings accounts. It entered Switzerland by acquiring two banks inanbsp;...

Title:Strategies for Growth
Author: Atanu Ghosh
Publisher:Random House India - 2011

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