Summary : Trade-Off - Kevin Maney

Summary : Trade-Off - Kevin Maney

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Complete summary of Kevin Maney's book: qTrade-Off: Why Some Things Catch On, and Others Don'tq. This summary of the ideas from Kevin Maney's book qTrade-Offq shows that all of us as consumers are constantly making a choice between products which offer high fidelity and those which offer superior convenience. In his book, the author explains that it is this trade-off between conflicting forces which determines the success or failure of new products and services. This summary demonstrates how you can position yourself at either end of the spectrum in order to develop a successful product. Added-value of this summary: a€c Save time a€c Understand key concepts a€c Expand your knowledge To learn more, read qTrade-Offq and discover the key to offering the best products that consumers will love.Why Some Things Catch On BusinessNews Publishing. When Amazon sold out its first version of the Kindle, it appeared the company had succeeded in positioning the ... Equally, the fact people could not see the books youa#39;ve read lining a bookshelf removed part of the fidelity aspect of owning a large collection of books.

Title:Summary : Trade-Off - Kevin Maney
Author: BusinessNews Publishing
Publisher:Primento - 2014-11-12

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